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Effective Communications Should Yield ROI

ROI, or Return on Investment, is a term every business owner and communicator should know. While its intricacies are best known and practiced by investment professionals, it still has relevance when it comes to communications. Many organizations look at communications as an expense, but it’s really an investment. The money you invest in a website, […]

3 Things You Can Do for Your Business During the Pandemic

1) Update your website Go through it and get rid of outdated information. Think about what you can add. Visitors love fresh content; and so do the search engines. Take a look at the overall design of your site. Is it time for a fresh new look? Take a look at your site on a […]